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Professional restaurant marketing tips and tricks.

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9 Tips on How to Increase Restaurant Sales

A new generation of innovation has been spawned – and people are looking for new and different ways to sell meals to consumers. Your competitors are no longer just other restaurants. Now you have supermarkets and convenience stores selling meals, meal-kit services,...

Delivery Options Keep Restaurants On The Leading Edge Of Takeout

The demand for delivery orders has spurred the emergence of contract delivery services in almost all first-tier and many second-tier markets in the U.S. Some of these recently formed delivery services are modeled after Uber, the on-demand driver service that has...

Watching the Competition: Meal-Kit Services

A new segment in the food industry has risen called Meal-Kits. Meal-kit services send their clients a weekly shipment of individually wrapped and labeled ingredients for as many dinners as the customer wants – typically four or five. The recipes are included and all...

13 Restaurant Promotion Ideas to Bring in More Customers

Business is good, but you want to make it better. Here are some restaurant promotion ideas to get more people in the door or visiting your website. Some are obvious, and some are outside-the-box. Either way, they have worked for various restaurants on the NetWaiter...

How Restaurants Use Social Media

A study by the Center for Hospitality Research at Cornell University addressed the use of social media as part of a restaurant’s marketing plan. Some of the findings are interesting: The 5 most often sited goals for restaurants using social media… Increase Brand...

Where is Your Restaurant on the Online Ordering Growth Curve?

The total market for takeout food at restaurants in the U.S. is an astounding $70 billion per year, according to Business Insider, an international business publication. While this number will significantly grow over the next 10 years, it won’t grow as fast as the...

The Essential Restaurant Marketing Plan Guide

Yogi Berra, the famous baseball player and manager, and equally famous connoisseur of restaurants, said it best: “If you don’t know where you’re going, you’re not going to know it when you get there.” We are speaking, in this case, about the marketing plan for your...

Emphasizing Your Brand With Online Ordering

How important is your restaurant’s brand? How important is it to maintain your brand online and have a branded online ordering platform to promote your restaurant? This might help put it in perspective: Public companies with strong brand recognition have higher stock...

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