Posted by Tim on October 15, 2013
Where are you? It’s the underlying question when asking customers for their delivery address. The problem is - people aren’t always at an exact address.
A recent article in the New York Times chronicles the growing trend of restaurants delivering not only to homes and offices, but often to places with no address. This included someone waiting in his car in the Upper West Side of Manhattan (he ordered breakfast delivered to his car), a public beach, and even a local neighborhood playground.
These unique delivery locations are a natural progression to an industry that is making it increasingly easier to order takeout and have it delivered. These are also the types of takeout dining experiences that customers will talk about through social media and word-of-mouth: “Just had Chinese food ordered to a park bench #awesome #nolongerhungry” (with a picture of their orange chicken included)
With NetWaiter’s online ordering system, customers ordering delivery can enter special instructions regarding their delivery order. When an interesting delivery request is made, embrace the challenge, make the delivery, and tout your capabilities on your own Facebook and Twitter steams (protecting your customer’s identity, of course). Word will get around.
Some interesting and funny requests just from this week:
- “Grove Arcade but outside on O'Henry Ave between Barber and Printville - directly in front of the loading zone and covered in roof construction scaffolding. Have a midget dog who will bark at you when you come inside office.”
- “I'm on the roof. Please ask doorman to call my cell (xxx-xxx-xxxx) when you arrive. Thanks!”
Does your restaurant have any funny or interesting delivery requests/stories? We’d love to hear them.
